Steve Ballmer: 400 Million Devices On Windows 8 In 2013

by Mike on October 31, 2012

It’s not uncommon to see companies set stretch goals for themselves and their employees. Microsoft has always challenged itself and with Windows 8, the company has some lofty goals that it has established for itself.

Last month, Microsoft’s Chief Executive Officer, Steve Ballmer, went on the record to state that in one years time, he predicts that there will be 400 million devices that will be running on the Windows 8 operating system. Now, these devices will consist of Windows based computers, tablets as well as mobile phones. As we reach the end of October and see where we stand now, we can see that Microsoft has managed to reach 1% of this goal.

Windows 8 just went on sale last Friday and according to Ballmer, the reception that they have received from customers and businesses has been “exciting” and this excitement seems to be showing in the sales figures with the company confirming that 4 million copies of Windows 8 have been sold in 4 days. Still though, the company has a very long ways to go to reach its mark. For the sake of comparison, Windows 7 was another well received Microsoft operating system, but in its first year of availability, Microsoft sold 175 million units. To add to this, Windows Phone 8 still has to prove that it is up to the task of a mobile operating system if it wants to establish itself and compete with Android and iOS.

Source