Google Nexus 7 Edges iPad As Top Tablet In Japan

by Mike on January 17, 2013

Google Nexus 7 Edges iPad As Top Tablet In Japan

Ask most people what would the best selling tablet and a good number of people would pick the iPad. It would certainly be a good choice, but new information coming out of Japan seems to indicate that there is another tablet that sold better then the iPad, at least during the holiday season.

According to a BCN survey, Google’s Android tablet, the Nexus 7 edged out the iPad as the top seller during the holiday season. The BCN survey looked at sales data from 2,400 retail stores throughout Japan last month and their data showed that 44.4% of the Japanese market belonged to the Nexus 7 while 40.1% of the market was owned by Apple. Japan has a number of major electronics manufacturers such as Sony and if you take a look at their sales, we see that they come in with under 3% of the December tablet sales.

There are a few reasons why the Nexus 7 was popular in Japan and two big reasons were price and availability. On the price front, the iPad mini is nearly $100 more then the Google tablet and when you add to that iPad mini shortages, the Nexus 7 did have an edge. Of these two factors however, the Nikkei publication did feel that price was the more important consideration which affected a customers purchasing decision.


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