Burger King has decided to enter the lucrative fragrance market with their new body spray Burger King Flame (BK Flame). If Britney and Paris can have their own fragrance, why can’t the King? Of course, to capture some market share in this competitive field, you’ve got to have have a sexy model and a catchy phrase.
Well, what can be more sexy then the King himself spread in front of a roaring flame….not. Then of course, there’s the catchy phrase which is:
The WHOPPER sandwich is America’s favorite burger. Flame by BK captures the essence of that love and gives it to you. Behold the scent of seduction, with a hint of flame-broiled meat.
BK Flame will retail for $3.99.
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