With iTunes’ dominance of the digital music industry, Apple may now be turning its attention to TV — according to some of the latest Apple rumors. Some are saying Apple is deep in talks with several TV companies, indicating a special subscription deal may be in the making. How does a $30/month, watch-all-you-can setup from Apple sound?
Apple TV has been around for a while, but if the rumors are true, then this marks the first time Apple may be going up against Cable heavyweights with their own subscription service. If all indications are to be taken, the new service could be up in the first half of 2010.
It isn’t like Apple to jump into an already crowded market, but it doesn’t seem as irrational as it initially appears. After all, Apple has a very reliable iTunes install base — I have a feeling this alone is enough to help Apple very quickly overtake the main competition (such as Netflix and the Xbox).
Should be interesting to see how Apple pulls this off. The great thing about rumors is the idea that they might be true, and a TV option from Apple would let existing users centralize their media like never before.
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